PrestaShop is an open-source e-commerce solution used for building light-weight and easy-to-manage e-commerce stores. Although not as popular as Magento, PrestaShop has some distinct advantages in terms of lightness (just 6 MBs of downloadable file), clean Admin Control Panel (minus the bells and whistles), comparatively less time consuming for front-end design situations. At present, PrestaShop is available in 65 languages, used by 2,70,000 online store owners in almost all the countries in the world.
PrestaShop Ecommerce

What is PrestaShop?
Characteristics of the PrestaShop e-commerce platform
PrestaShop has a variety of powerful features structured in a user-friendly manner, helping entrepreneurs everywhere create and manage their own online shop easily. It’s readily customizable and low cost in terms of maintenance.
Some of its characteristics are:
- Free (comes with open-source code license)
- Easy to configure and install
- Scalable; comes to ‘practical’ functionality
- Fast loading
- Made for small business e-shops
From the development perspective, it offers frames so that the developer can manoeuvre the code in any desired way. This gives the distinct advantage of making the online store a completely customized one.
What are the benefits of the PrestaShop?
PrestaShop has a clean and simple architecture that makes it easily customizable even by a rookie developer. A few key benefits are:
- Multi-lingual support; a great an advantage for non-English online store owners across the globe (a key reason behind its popularity in the greater part of Europe)
- It also supports multiple payment methods, allowing owners to reach a wider base of consumers.
- Comes with an excellent array of features for search engine optimization
- Over the years, the PrestaShop Admin Control Panel has evolved into an interface which even a novice user can manage easily
- Offers a wide range of templates to design the front-end of the online store; upgrade or change theme is easy
- PrestaShop supports the Freemium model; if needed, the business owner can shift the store to PrestaShop-managed hosting as well
- Comes with responsive UI for admin panel
- Supported by a large user-group or development community
When to use the PrestaShop?
PrestaShop is beginner-friendly; so anyone with a tight budget and limited technical knowledge should use PrestaShop. It has everything you need to start and manage your own online shop.
Typo3 @ Infogion
InfoGion partners with PrestaShop development groups and teams who can help to get the online store up and running at a lesser cost and time. At Infogion, it’s our job to take your requirement, analyze and suggest the things needed for your online business–before we suggest any development team. With us on-board, you needn’t have to worry about getting a glitch-free and high-yielding e-commerce store for your business.